Selfie False Frame [...]

Selfie behavior isn’t always what it seems.

At a Diamondbacks game, the announcers mocked a set of women not paying attention to the game in favor of taking selfies.

(You only need to watch the first 30 seconds)

Outside the weirdness and creepiness of grown men shaming women from the announcer’s booth there’s another element when you see the uncut video: the very same announcer’s had just announced a T-Mobile contest to take a selfie:

The situation developed, the network was forced to apologize. They offered the women, who were from an ASU sorority free tickets. They declined the tickets, instead having them donated to a local charity. They later used their new-found fame to advocate for the charity. (post)

False Frame describes a misinterpretation based on race.

False Frame, Baseball Bat Edition shows a similar smartphone disparagement, that is in fact wrong.

Shaming can be a lousy way to change behavior anyway. See Why Shame Doesn’t Work

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